Don't Judge a Campus by it's Map: A Redesign of the Texas State University Campus Map

Authors: Bailey Kay Fredlund*, Texas State University, Anna M Essington, Texas State University, Alexander Savelyev, Texas State University
Topics: Cartography
Keywords: Map, Cartography, Design, Generalization, Texas State University, Cartographic Design
Session Type: Poster
Day: 4/11/2018
Start / End Time: 10:00 AM / 11:40 AM
Room: Napoleon Foyer/Common St. Corridor, Sheraton, 3rd Floor
Presentation File: Download


This cartographic poster presents a reimagination of the Texas State campus map using two different design approaches to increase map readability, function, and overall appearance. A quick look at the Texas State University campus map presents a few major cartographic flaws. A more in-depth analysis exposes even more shortcomings that alter the legibility of the map. Some cartographic flaws from the original map include poor generalization choices, such as unnecessary detail in building and walkway outlines, and poor use of visual variables, such as unstructured font variables for mapping categories of features and application of color. One of the major problems with the clarity of the original map is an unclear figure-ground separation. The redesign was achieved by using general cartographic design principles, especially generalization, to correct the original inadequate map. We then applied two different artistic and cartographic approaches. One approach transforms real life colors and details into a cartoon-like map segment. The other approach utilized a simplistic modern style with color inspiration from the river that flows through the campus. Both design approaches, while significantly different, give the map an overall better appearance and more efficient map for navigating the campus.

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