Authors: Nicholas Wise*, , Jelena Đurkin Badurina, University of Rijeka, Faculty of Tourism and Hospitality Management, Marko Perić, University of Rijeka, Faculty of Tourism and Hospitality Management
Topics: Urban Geography, Development
Keywords: Place-making, Resident Perceptions, Social Impacts, Regeneration
Session Type: Virtual Paper
Start / End Time: 3:05 PM / 4:20 PM
Room: Virtual 35
Presentation File: No File Uploaded
This paper contributes new insight on resident perceptions of place-making analysed by considering awareness, enthusiasm and participation prior to hosting a large-scale event. Place-making is becoming increasingly important and this insight can help planners understand how locals perceive change and event planning preparations. 454 residents of Rijeka, Croatia completed a survey (7-point Likert scale) of 17 place-making principles, asked three ways: 1. how you feel; 2. how you believe people near you feel; and 3. if you feel that planning/preparing for ECoC 2020 has made a difference. The data analysis considers socio-demographics and the significance of awareness, enthusiasm and participation as factors affecting residents perceptions of place-making. The study found respondents originally from Rijeka expressed statistically significant higher level of agreement. Where statistically significant differences exist, female respondents expressed statistically significant higher levels of agreement. For six statements, the distribution of results were not similar for all age groups. Awareness and enthusiasm seems to influence place making principles to a greater extent than participation in this study, but all have proven to have statistically significant positive impacts on the place-making principles assessed. This research highlights that planners need to focus on effective promotional activities aimed at awareness and enhance enthusiasm to help increase perceptions of place-making and increase local quality of life.